Categories: Mobile App Development

Meeting Market and User Demands in Android App Development

In the world of app development, expectations are always rising. As a result of the progressive conveniences afforded by technologies and the seemingly endless possibilities, the app development industry has become an arena for meeting an ever-growing demand.  

New consumers now expect technology to readily suit their changing needs and rapidly adapt to their changing lifestyles. Developers are hounded by overwhelming challenges in Android app development as new technologies in both hardware and software fronts are produced daily, with end-users expecting every innovation to be superior to its predecessor.  

How does Android, as an operating system, help both developers and users? 

Traditional Challenges in App Development  

Just a few years ago, the Android mobile app development industry consistently faced problems regarding compatibility and flexibility. Applications had to be flexible enough to be useable in a newly released phone or an upcoming new mobile gadget, while as much as possible should be compatible for release on devices at least one generation older.  

One of the principal problems in app development is the choice of operating system, which meant programs had to be capable of running on both Android and iOS platforms. Applications that can run in only one of these systems had limited appeal and profitability, making compatibility a prime pursuit of every iOS or Android app developer at the time. Today, updates in programming languages and systems allowed for easier porting of apps to any mobile OS. 

More recently, challenges in understanding the target audience and meeting their requirements propelled the user experience industry to provide services in assisting the physical development of products. Furthermore, they began offering services such as market research for optimising apps to their proper platform, facilitating public acceptability, and ensuring consumer satisfaction.   

Agility, Scalability, and Security

  

A mobile phone has become the chief tool for social interaction today. Many rely on their mobile phone as the one-stop-shop for activities such as communication, media consumption, weather checks, productivity, and shopping. 

Unsurprisingly, mobile applications are expected to be agile. They must also integrate a number of core functions while incorporating helpful new technologies. The rise of AI, machine learning and virtual reality has driven companies to come up with super apps that are not only single-purpose platforms but one-stop solutions as well. Being more open-source than its competitors, the Android ecosystem allowed developers to introduce readily-adaptable applications faster to market. 

As the usage of mobile phones and gadgets intensifies among users, scalability has also become a serious problem. Fortunately, many app development agencies and Android platform engineers are working on making upgrading applications easier. These upgrades include increasing load limits, performance, user experience consistency, and other scalability issues. 

Finally, security is an ever-present concern that Android continually addresses through patches provided by Google and its partners. Through the years, the system has been criticised by app development communities for various vulnerabilities and pitfalls, but these are “patched” in time as system improvements help address these exploitable areas. This is particularly valuable in countries with strict data privacy laws and in helping end-users keep their personal information safe.  

Novelty and Standing Out  

The rapid production of technology may seem to create the notion that the digital world will never run out of innovations. But this is not simply the case. In fact, running out of new ideas has apparently, and surprisingly, become a stumbling block for the everyday Android developer 

The bulk of this problem may be attributed to a lack of planning or misunderstanding the needs and wants of the target market. Acquiring accurate information about what users want in an app is a constant requirement for product planners and marketers. Failure to come up with good ideas can also result from a lack of understanding of the competition.  

Some brands or businesses could readily address issues with app features if they also consistently checked on what the competition may or may not be doing. This can give them a step ahead in incorporating novel functions or features. This proves how valuable accurate user and usability research can be in the competitive Android app development industry.  

Conclusion  

Despite being the dominant mobile operating system in the market, Android app development still faces new challenges.  These challenges are met head-on by both Android system engineers and the development community as they cooperate on fixing issues related to compatibility, agility, scalability, security, and other problems.  

To address these challenges, market research is important, as well as staying vigilant to other aspects of development that affect both end-users and developers. Companies looking for relevant, responsive digital platforms may want to collaborate with reputed companies that provide reliable research and development services.  

One such reputable company is Frontline Mobile Pte. Ltd., a leading firm in Android app development in Singapore. For more information about our Android and iOS app development services, please don’t hesitate to reach out to the team at  https://www.frontline.com.sg/contact/.

Frontline - Mobile & Web App Development Company

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Mobile App Development 2019